Tuesday, January 28, 2020

Principles of the Early Years Foundation Stage Framework

Principles of the Early Years Foundation Stage Framework Outline In this report I am going to be reviewing the Early Years Foundation Stage Framework (EYFS) looking at the principles, how they underpin our Early Years settings and are based on the theory of pioneers. I will then cover the value and importance of play and how this is a major part of childrens learning. I will outline how we got to where we are today with the EYFS Framework including the importance and the impact it has had on todays practitioners. At the end of the review I will look at how training and the continuing professional development of practitioners is essential. Principles Dictionary definition a truth or general law that is used as a basis for a theory or system of belief Oxford English Dictionary, third edition 2005 Early Years Foundation Stage principles: A unique child every child is a competent learner from birth who can be resilient, capable, confident and self-assured. Positive Relationships children learn to be strong and independent from a base of loving and secure relationships with parents and/or a key person. Enabling Environments the environment plays a key role in supporting and extending childrens development and learning. Learning and Developing children develop and learn in different ways and at different rates and all areas of Learning and Development are equally important and inter-connected. Todays children are the main priority in every Early Years practice. The Early Years Foundation Stage must be underpinned by principles supporting every area of a childs development. They are all of equal importance and need to be in place when caring for children. They work together providing a stimulating and valuable practice, delivery of the EYFS and putting the legal requirements in to perspective. They also support childs needs and interest which means appropriate activities are delivered. Key pioneers and theorists such as Montessori and Margaret MacMillan have been studying how children learn for over 200 years. Through studying and observing children they realised and established what was important for a child to develop and learn. Margaret MacMillan came to her theory after noticing the affect poverty was having on children. She became aware of the importance of exploring the natural world, being outside in open spaces and receiving regular meals, bath time and plenty of sleep. As according to M.MacMillian In open-air nursery children had no examinations to sit, no formal structure to the day but had time to play, to run free in open spaces, feel the sun and the wind and explore the natural world.(how children learn pg24) Key pioneers and theorists still influence our principles and teaching today, as we ensure that childrens learning is extended and that they have access throughout the day to both the indoor and outside area and not just at set times. The outdoor area is now an extension of the classroom bringing the indoor areas outdoors including role play, writing, gardening, and caring for life stock. Childrens families who are on a low income are also offered free school meals to ensure the child received a healthy balanced diet and all children are given the time and space to rest throughout the day. Value of play Play is a powerful motivator, encouraging children to be creative and to develop their ideas, understanding and language. Through play, children explore, apply and test out what they know and can do Rumbold report pg7 56 All babies and children enjoy playing, it is an essential part of their growing up and is needed for children to reach their full potential. It allows the children to be in charge of their own learning and is used everyday, this allows us to see a lot more of their achievements rather setting the scene for them. Children are able to combine their play with learning in a safe environment as C.Macintyre (into VIII) states although the children might be seen to be just playing all the time they are learning, just as fast as they can Play supports a childs holistic development as PLAY play underpins all development and learning for young children. Most children play spontaneously, although some may need adult support, and it is through play that they develop intellectually, creatively, physically, socially and emotionally. Children can learn everything through play and it is an effective way of learning so it should be made fun and enjoyable for both the children and the parents. It is also important that children and practitioners understand they are allowed to play and that it is through play that they learn. When playing children naturally develop their skills and to act out and over come any issues they have in the immediate world. It is also where the children do their thinking, problem solving and use first hand experiences so it is important that the practitioners and parents enter the childrens world and encourage their play. Playing can take place anywhere not only in the classroom but the outdoor area as well and children need to be given time and space to place. The journey of Early Years Foundation Stage curriculum The journey of how we got to todays EYFS curriculum started in 1990 with the Rumbold report starting with quality. It researched in to the quality of education for under fives and how the process of a childs learning is just as important as the outcome. The report states Childrens imagination can be nurtured by responding to their curiosity. With encouragement and stimulation, this curiosity will develop into a thirst for, and enjoyment of, learning. Pg 7 56. In 1996 Desirable Outcomes were introduced consisting of six areas of learning: personal and social development, language and literacy, mathematics, knowledge and understanding of the world, physical development, and creative development. The Curriculum Guidance was then set up in 2000 for the Foundation Stage children aged 3-5 years. It meant they had their own curriculum which supported their needs within the 6 areas of learning. Under each area then had set goals which gave guidance and structure to their education. Each chil d will achieve these goals at their own rate and are the foundation of their learning. It was then noticed that children under 3 also needed some guidance so in 2003 Sure start introduced a framework known as Birth to three: supporting our youngest children introduced. It takes a holistic approach in little stepping stones caring for children needs and routine. These are covered by four components: A strong child, skilful communicator, competent learner and healthy child. Today every practice is required to follow the Early years framework. It complies and supports all children from birth to five and separates from the National curriculum. It focuses on development, learning and care of the child. The framework The EYFS framework is one document which all settings working with children will have to comply with. It includes both education and care and is supported by the four principles (appendix). For a effective setting it is important that the following key points are in place. This has had a huge impact on practitioner as it ensures every childs development is being met and they are seen as an individual. Observing a child is an important part of the day-to-day role of a practitioner within an Early Years setting. As observing a child you are able to discover the childs interests, likes and dislikes, behavioral patterns, asses the childs stage of development and identify any patterns in the childs learning. S.Isaac pg 35 how children learn allowed adults to really get to know children, that their emotions were not hidden It can also highlight any concerns you may have and ensures that the child is seen as an individual with all its needs being met. Observing a child involves looking, listening and being activity involved. Assessing a child is of equal importance as observing them, as you use the information from the observation to identify the childs achievement and plan the childs next steps in their development and learning. Ongoing assessment is an integral part of the learning and development process EYFS Statutory Framework pg 16 2.19 In my own setting we are regularly observing children during play as this is when we feel we gain more from observing the children as they are more comfortable and demonstrate the skills that they have learnt. We then take the childs observation and record their achievements in their individual profiles and learning journeys. From looking at their achievements we then plan their next steps. This process is a continuous cycle as shown in the diagram. Planning There are three different types of planning Long-term, Medium term and short term all of which are important as they ensure all areas of a childs development are evenly met. It also ensures all the principles are being underpinned within the setting and that the children have access to a wide range of area including indoor, outdoor and a quiet area. Planning also enables areas of development to be linked together so the children are developing a range of skills and learning. In my setting the children are very much involved with the planning as we are interested in what the children want to learn. We use short-term weekly plans (Appendix) and review the activities each day including to see how successful they have been and to extend the childrens learning. Good planning is the key to making childrens learning effective EYFS FRAMEWORK principle pg12 2.8 Record keeping Keeping a record of childrens development is thoroughly important as it monitors a childs progress and achievements. Also highlights any patterns in a child development and is used as evidence to show parents, outside professionals and teachers. In my setting each child has their own Learning Journal which they are involved in. It consists of the child profile, evidence of their development and learning using photos, observations and their own work. This is shared between the child, their parents and the practitioners. Relationships with parents and importance of reporting to them Parents are a vital part of a childs learning as they are their main educators. A good relationship between the parents and the setting helps to build a strong connection which enables the parents to support their child and offer a continuity of expectations, experiences and behavior All families are important and should be welcomed and valued in all settings principle parents as partners 2.2 The parents also have an understanding of the EYFS and so understand how important it is for their child to play and how they their role as a parent is needed for them to develop. Within my setting we support the parents by making sure they feel involved and appreciated. We have an open door policy which allows parents to come and talk to a member of staff when they feel they need to. We also offer parent consultations, workshops, helping hand events and inform them of any information through meetings, newsletters, telephone calls and home/school diaries. Training Learning does not stop once leaving school you continue to learn throughout your life and within your professional career, today this is known as Lifelong Learning. So With frequent changes to the Curriculum it is important that practitioners continue to keep up to date with the training, as this helps them to develop on their knowledge and improve their skills within their career. It also allows them to reflect on their own learning experiences and to notice their achievements.

Monday, January 20, 2020

Epic of Beowulf Essay - The Balance of Joy and Sorrow in Beowulf

The Balance of Joy and Sorrow in Beowulf        Ã‚  Ã‚  Ã‚  Ã‚   The poet Richard Wilbur expresses in his poem Beowulf one of many sorrows expressed by the original Beowulf poem: â€Å"Such gifts as are the hero’s hard reward †¦ These things he stowed beneath his parting sail, And wept that he could share them with no son† (Wilbur 67).    The hero’s lament of not having an heir is but one of many dozens of sorrows in this poetic classic, which balance with numerous joys expressed on alternate pages. This essay expresses but a selection of joys and sorrows from among the almost countless number existing in the poem.    Beowulf both begins and ends on the sorrowful occasion of a death, Danish king Scyld Scefing’s in the opening lines, and our hero’s in the closing lines. This fact is important in some critics’ classification of the poem as an elegy rather than an epic: â€Å"It is an heroic-elegaic poem; and in a sense all its first 3136 lines are the prelude to a dirge: [Then the Geatish people made ready no mean pyre on the earth]: one of the most moving ever written† (Tolkien 38).    Hrothgar, Scyld’s great grandson, introduces the first full measure of joy into the poem by (1) being a king â€Å"beloved by his people; and (2) with his construction of a huge and splendid hall called Heorot, where he can â€Å"share out among young and old all God Had given him†¦Ã¢â‚¬  In the hall â€Å"each new day† there was â€Å"heard happy laughter loud in the hall, the thrum of the harp, melodious chant, clear song of the scop.† And even a deeper, spiritual joy was available in the hall as listeners learned â€Å"how the Almighty had made the earth, this bright shining plain which the waters surround.† As a result of the hall, â€Å"the brave warriors lived in ... ...elly† – a positive. Beowulf’s demise, the chastising of the cowardly fighters, the prophecy that the Geatas will be the object of hostility from various kingdoms, the mourning – can all this sorrow possibly be balanced by: They said he was, of the kings of this world, the kindest to his men, the most courteous man, the best to his people, and most eager for fame.   This famous, enduring poem is thus seen as a balance of joys and sorrows from beginning to end.    BIBLIOGRAPHY   Chickering, Howell D.. Beowulf A dual-Language Edition. New York: Anchor Books, 1977. Tolkien, J.R.R.. â€Å"Beowulf: The Monsters and the Critics.† In TheBeowulf Poet, edited byDonald K. fry. Englewood Cliffs, NJ: Prentice-Hall, Inc., 1968. Wilbur, Richard. â€Å"Beowulf.† In TheBeowulf Poet, edited byDonald K. fry. Englewood Cliffs, NJ: Prentice-Hall, Inc., 1968.

Sunday, January 12, 2020

Convenience Store and 7-eleven

7-Eleven in Taiwan Yuko Matsumuro National Chengchi University Abstract Nowadays, convenience stores have become more and more common in Taiwan. If you just look around everywhere, you will soon find there are a lot of convenience stores surrounding your town. Among several convenience store chains, 7-Eleven, or the President Chain Store Corporation, is the most popular one now. The paper focuses on why 7-Eleven is so successful in Taiwan and pursuits what is behind it.At the beginning, to understand the position of 7-Eleven’s parent company Uni-President Enterprise Corporation (UPEC) in Taiwan, and investigate how it influence the success of 7-Eleven. Also, based on the data which showed the consumers’ satisfaction towards 7-Eleven’s service, to consider how 7-Eleven’s service performances are evaluated by consumers and what kinds of management manuals they have. In last, the paper will discuss the influences of 7-Eleven’s special marketing geograp hical strategy and their advertisement effects on consumers.These information will help us know why 7-Eleven can continue to improve. Why 7-Eleven succeed in Taiwan? Introduction According to the article â€Å"Taiwan Convenience Stores 2010†, â€Å"In 2009, Taiwan’s four major convenience store chains such as 7-Eleven, Family Mart, Hi-life, and OK operated a total of 9,184 stores around the country, a density of one store per 2,500 people, making Taiwan the densest market in the world in terms of convenience stores. † Among several convenience store chains, 7-Eleven is the most popular one in Taiwan now.To think about the history of Taiwanese convenience stores, according to the article â€Å"The Development and Trend for Convenience Stores† from Managing Convenience Stores Theories, the Uni-President Enterprise Corporation (UPEC) had contributed the great role to the development of convenience store in Taiwan (Department of Economy, 2000). â€Å"In May 27, 1979, UPEC stated with fourteen chain stores and in this year, UPEC cooperated with the Southland Corporation, having the longest history and the biggest chain convenience store Company in South America, imported 7-Eleven to Taiwan† (Department of Economy, 2000).The first 7-Eleven in Taiwan opened in 1980 with 27 stores and the sale of this year was just only NTD 1. 2 billion. Although 7-Eleven grew 62 stores in 1984, the sale still did not improve a lot, and 33 stores had been closed in this year (Lu and Luo, 2010). Nevertheless, the 7-Eleven company did not stop to increase the number of stores; in 1987 they started to work 24 hours with all 168 stores. Since this turning point, 7-Eleven started to expand their business and in April 2010, 7-Eleven expanded with 4733 chain stores with a sale of NTD1017. 6 billion in a year (Lu and Luo, 2010).This paper will explore these following questions: 1. Why 7-Eleven is so successful in Taiwan? 2. Does 7-Eleven’s parent†™s company the Uni-President Enterprise Corporation (UPEC) role relates to the success of 7-Eleven? 3. What kinds of strategies 7-Eleven has? It is valuable to study why 7-Eleven can continue to improve and understand their strategies and backgrounds. What is the Uni-President Enterprise Corporation (UPEC)? First of all, to understand the position of 7-Eleven’s parent company Uni-President Enterprise Corporation (UPEC) in Taiwan, and investigate how it influence the success of 7-Eleven.According to the article â€Å"The Revenue for UPEC in April is 41. 92 billion and increasing annually by 7. 41%†, â€Å"The whole profit-making of UPEC in April recorded NT41. 92 billion, its increased 7. 41% from last year at the same time† (Yang, 2011). Uni-President Enterprise Corporation (UPEC) is the only company in Taiwan, which has many kinds of food manufacture branches, and dozens of products can be made through only one branch (Chang, 2006). Major domestic subsidiarie s of UPEC are such as 7-Eleven, Starbucks Coffee Company, Mister Donuts, Muji (Taiwan) Co. , President Drugstore Business Corp. COSMED), President Transnet Corp. , Semeur De Pain and so on. We can see there are so many subsidiaries under the UPEC and each of them quite popular companies in Taiwan now. â€Å"While adequately integrating the subsidiaries of retail, logistics and recreational service companies within the group, rapidly expanding its business territory† (Uni-President, 2007). The subsidiaries of UPEC’s business tie-up increased their business territory, and made UPEC more powerful company. In 2005, the profit-making of the food industry UPEC exceeded over NTD 1,000 billion† (Chang, 2006).The food industry of UPEC is one of famous company in Taiwan, if you look around 7-Eleven’s food categories, you will soon found a lot of them are from its company. Now, we know such big food industry behind 7-Eleven, is it related to the success of 7-Eleven? Food is important role in convenience store In the article â€Å"The Almighty Convenience Store, 7-11 and Family Mart Competes†, E-IPC, the research of Taiwanese people whose frequency to visit convenience stores which stated from 1988, suggested those who answered once a week was 53. % in 1995; in 2009, those who answered to go there every week was 84. 7%, among them, the sum of those who answered three times a week and once a week was 50%, answered going everyday was 34%, surprisingly, those who answered visited over twice a day was 7. 3% (Marketing. chinatimes. com, 2010). The age of main consumers who spend money in convenience store is 13 to 64, the E-IPC in 2006 to 2009, shown that those who answered visiting there every day was increased 30. 8 to 34% (Marketing. hinatimes. com, 2010). From the data, we can see nowadays people visit the convenience stores more often than before. Then, what kind of people have become regulars nowadays? The article shows that the Taiwanes e population is mostly working class; they at least buy two takeout meals per day, and these two meals are mostly breakfast and lunch (Marketing. chinatimes. com, 2010). Now, we know the main consumer of convenience store is the working class people and their needs are food.According to the article â€Å"Local Convenience Stores' development and future in 2008†, the data of â€Å"The Private Brand of four big convenience stores in Taiwan†(Table 1) shows that 7-Eleven’s main products such as â€Å"Drinks, fresh food, snacks, coffees, daily commodities†, all of them comes from UPEC company or their own 7-Eleven brands (Wang. 2008). As to Family Mart, their main products are the â€Å"Fresh food and drinks†, Hi-Life’s are the â€Å"Fresh food and dairy products†, and OK is the â€Å"Fresh food† (Wang. 2008).Only Fresh food come from their own brands in Family mart, Hi-Life, and OK, and we can see 7-Eleven has more many kinds of ma in products than others because of the support of UPEC. Table 1 The Private Brand of four big convenience stores in Taiwan (2008) |Company |Brands |Main products |Notes | |7-Eleven |7-11 |Drinks |All products come from UPEC company or their | | | |Fresh food |own 7-Eleven brands | | | Snacks | | | |CITY CAFE |Coffees | | | | |Daily commodities | | |Family |Fami |Drinks |Fresh food comes from their own Fami brand | |Mart | |Fresh food | | |Hi-life |Hi-life |Drinks |Fresh food comes from their own Hi-life brand | | | |Daily commodities | | |OK |OK |Fresh food |Fresh food comes from their own OK brand | â€Å"Extended menu offerings have successfully increased the importance of convenience stores foodservice offering. The company derives its share from its convenience stores, under the brand 7-Eleven. At the end of 2009, there were 4,750 outlets,† 7-Eleven may be considered to be the pioneer in introducing convenience stores fast food in Taiwan, and has since constantly in novated with the launch of new products (Euromonitor international. 2010). Besides, â€Å"Family Mart said the sale of fresh food items currently accounts for only 12 percent of its revenue. In Taiwan, the industry average is 20 percent† (Business weekly. 010), compared with other convenience stores, Family Mart provides less food and it may give distance with 7-Eleven’ high sale because people’s needs are food. Then, how does the CVS chain store attracts the customers and creates non stopping motives for them to buy? There are two prospective on this; one is the products that they are currently selling. With the penetration of the stores, expanding their takeout meals market is also an important marketing strategy (Marketing. chinatimes. com, 2010). Therefore, the convenience stores’ targets the timing to do marketing strategies or other promotional plans. For example, in 7-Eleven, drinks and breakfasts are only 39 NTD to promote their products (Marketin g. chinatimes. com, 2010). Internal business management of 7-ElevenAccording to the date of â€Å"The Benchmarking Companies of Digital Service in 2011†, 7-Eleven, or the President Chain Store Corporation, ranked the top in retailer category, it can say consumers are satisfied to the services of 7-Eleven (He and Yang, 2011). From this date, we can consider why 7-Eleven’s service performances are evaluated by consumers and what kinds of management manuals they have. According to the book of â€Å"Successful CVS Strategies† by Chen Kuang in 2006, stated the detailed and specific personal management is 7-Eleven’s basic concept. There are three main management concepts of 7-Eleven such as work refinement, formal management, and the core value to the consumers. First of all, the feature of 7-Eleven’s staff management is refinement work.For example, as to cleaning, â€Å"there are many stores are required to do cleaning but less stores have cleaning pro cess and every department has its own regulations, 7-Eleven is such convenience store†(Chen, 2006). Even though cleaning which parts in what time, the way or the order to clean, using which tools to clean, all of which are written in their management regulation, and workers should be follow it every day. Their regulation is including such as cleaning of doors, floors, around of sales counter, electric lights, parking areas, public telephone outside the store, and so on (Chen, 2006). As to formal management, â€Å"Working Progress reports are written by every staff everyday, which can make the staff clearly understand when to do what at where and how† (Chen, 2006).Also, 7-Eleven execute working progress report for every worker once a time, which includes evaluation of oneself or other workers (Chen, 2006). Also, the customers' core value is to provide and support how 7-11 should run the business. They consider to receive the consumers’ heart is important for their value and the growth for the company. â€Å"For example, 7-Eleven’s staff cannot answer â€Å"I don’t know† for their consumers’ question. They should say ‘Could you wait me for a while, I’ll check it’, or ‘Can I ask your phone number? I’ll contact you if I know the result’† (Chen, 2006). They also have seven technical words which should say if they meet the consumers such as regular greetings, please watch your step, and take care.We can see the 7-Eleven’s personal management is really detailed which increase their work efficiency; also their regulation requires staff to be precise in work and have the right behavior toward the consumers. Such 7-Eleven’s management may lead to the consumers’ satisfaction. Staff training and evaluation are also the important part of 7-Eleven’s internal management. 7-Eleven has three training center in Taiwan such as Taipei, Taizhong, and Kaoshiung , where trains the new staff’s knowledge, attitude, skills, and abilities. â€Å"The new staffs take training classes for the first four and a half day and one left to do retail sales practice†(Chen, 2006).In addition, â€Å"7-Eleven training materials are renewed in every six months† which we can see 7-Eleven changes their management manual depends on the society condition or people’s need. As to managers' training and evaluation of promotions, â€Å"the 80% to 90% of 7-Eleven’s senior management employees were raised from the basic unit staff to be promoted† (Chen, 2006). For example, if a graduate college has performed well in the basic unit staff, he will be the vice manager in three years (Chen, 2006). Employing people in the promoting way, which can maintain stable management, decrease employees’ fluidity. The workers done need to worry about their future at the same time training rich experience staff workers. Marketing Geograp hical of 7-Eleven Taiwan is a high dense populated region, it has limited for the growth of big stores, and they cannot establish their companies easily. However small stores, especially convenience store, has more possible to be future development mainstream† (Department of Economy, 2000). As we know convenience stores in Taiwan has been increasing their marketing territory nowadays. According to the article â€Å"The Comparison of 7-11 President Convenient Chain Stores, Family Mart Convenient Chain Stores and Hi-life Convenient Chain Stores†, the research of the main convenient chain stores in Taiwan in 2007 showed that â€Å"7-11 President Convenient Chain Stores was on the top of the rank, which owned 51. 87% of the market; Family Mart Convenient Chain Stores owned 24. 6% of the market, and Hi-life Convenient Chain Stores owned 14. 33% of the market† (Workshop of Starting your own business with joining Chain Stores, 2008). 7-Eleven shares more than half of th e convenience store market in Taiwan, and has raised its publicity. However, they are not only increasing the number of stores, but also having the strategies to set up it. â€Å"According to the Statistic suggested that the condition of location influences the store’s success of 60%† (Chen, 2006). To see 7-eleven’s geographical condition and learn their three important strategies such as confirmation of business place, Choosing the right place, and address and evaluations.Confirmation of business place refers â€Å"the basic investigation of business place and know their competitive market† (Chen, 2006) For example, the residential area is more stable for stores’ profit. The next, choosing the right place means that 7-Eleven always set in the consumers’ daily routes such as on the way of going to the work or school, parks, and so on. Also, address and evaluations is that the condition of population density or using the rate of success to ca lculate if the store should be establish or not (Chen, 2006). 7-Eleven always investigate the place deeply, to understand either the place can lead 7-eleven’s success or not. Moreover, the central construction is also one of 7-Eleven’s geographical strategies.It will consider four major effects from central construction that is decreasing the budget of advertising, increasing the image of the business, being controlled better and the quality would be better, and increasing the efficiency of delivery and decrease the amount of money and time spend on it (Chen, 2006). For example, our school National Chengchi University, we can find three 7-eleven inside the school campus and two outside of school. There are five 7-Eleven around our school; some of stores are running together because we sometimes see the employees go 7-Eleven in this store or move to that one. It can help each stores business and can cause great advertising effect for 7-Eleven. AdvertisementIf you watch any commercials on TV for a while, you will soon be aware that it is easy to find 7-Eleven advertisements. Recently, 7-Eleven’s commercials have increased, do these advertisements really influence the increasing of their profits? The article indicated that â€Å"After several failed attempts, 7-Eleven came out with the low price City Cafe in 2004. However, with the success of commercial advertisements in 2007, 7-Eleven has been selling 30 million cups of coffee a year† (Taiwan insights, 2010). Whatever strategy does 7-Eleven used and rises up its profits? Since November of 2009, the usage of hiring celebrities with different impressions to be with representatives, to have a strong stands in the coffee market.According to the article â€Å"The Report of Reaching ‘The effect of advertisement’†(Table 2), in the data of December, 2009, â€Å"the rank of ‘Effective dose of advertisement’ in coffee from chain stores and fast food restaurants , ‘7-11 CITY CAFE’ is on the top. † With the airing 157,846 times on screens 7-11 CITY CAFE’ commercial have the highest budgets of 9,710,000 NTD. In return, CITY CAFE’ has helped 7-11 to earn back a revenue of 17 times bigger than the actual costs being used for the campaigns. However, Family Mart has only an airing of 65,670 on screens, their advertisement effect is ranked the fourth (Liao, 2010). From the data, we can see 7-Eleven’s commercial on the screen increases their profits. Table 2 The ranking of effect of advertisement in December, 2009 Ranking |Products |Airing times |Seconds |Times on the screen|Effect of ad | |1 |7-11 CITY CAFE |2,974 |89,205 |157,846 |9,707 | |2 |Mc CAFE |2,268 |68,040 |145,500 |8,378 | |3 |Hi-life Brown CAFE |2,532 |53,175 |130,442 |7,717 | |4 |Family Brown CAFE |3,159 |32,880 |65,670 |4,124 |Moreover, according to the date from â€Å"CVC industries from May to October in 2009 ‘The rank of Advertisement effect in 2009’†(Table 3), top ten among seven are UPEC, the top is 7-Eleven’s advertisement whose airing is 1,057,969 times, compared with the second rank 524,102 times of Family Mart, it is greatly high (Liao, 2010). As we know commercials costs money, but if you do not put action to increase your publicity, you will decrease the opportunity to introduce your products to people, and also cannot earn a lot of revenue. The data shows large number of 7-Eleven’s advertisements on TV, and they make use of commercials sufficiently to lead their successful of business. Table 3 The rank of Advertisement effect in May to October, 2009 Raking |Products |Airing times |Seconds |Times on the screen |Effect of ad | |1 |7-11President Convenient Store |29,460 |626,140 |1,057,969 |70,208 | |2 |Family Convenient Store |16,804 |262,650 |524,102 |32,250 | |3 | 7-11Slurpy |15,109 |247,160 |485,738 |30,341 | |4 |7-11 CITY CAFE |11,162 |242,160 |414,309 |28,442 | |5 |Welcome Supermarket |7,098 |141,960 |290,317 |19,631 | |6 |7-11OPENchan recharge card |5,398 |134,950 |240,821 |16,729 | |7 |7-11general lunch box |9,002 |139,100 |256,977 |16,417 | |8 |7-11Onigiri |6,734 |148,795 |261,237 |16,117 | |9 |Family fabulous bread |8,900 |119,840 |229,083 |13,659 | |10 |7-11SMOOTHIE |3,218 |96,510 |184,137 |13,005 | | |photosynthesis | | | | | Conclusion After the research of 7-Eleven, we can understand the 7-Eleven’s background and there are many kinds of strategies behind them.The 7-Eleven’s parent company Uni-President Enterprise Corporation (UPEC) has a lot of subsidiaries whose business tip-up make each company’s development. For example, the food industry of UPEC supports 7-Eleven’s variety of food products, and increases their outlets than other convenience stores. Especially, for the working class people whose purpose to visit convenience store is for the food, it can say the food industry of UPEC’s support relate to the success of 7-Eleven. Also, the detailed internal business management of 7-Eleven makes worker can understand clearly how they work and behave, and following its regulations which increase the efficiency of each stores.Employing people in the promoting way also give them more faith for their work. If the management does not give the stable work condition for employee, they also cannot give a good response to the upper levels. Moreover, 7-Eleven’s geographical marketing or large number of advertisements which also raising up their publicity and become the one of strategy for the success. If we do not know what is hiding behind 7-11, we will never understand why they are so popular in Taiwan and how they succeed. To the success of one company, the managements should consider a lot of possibilities to make their business more efficient and always observe people’s mind.For instance, â€Å"7-Eleven’s training materials are renewed in every six months† (Chen, 2 006), from there we can see they always change their materials depending on the passage of the time, it also makes 7-Eleven’s continual improvement. In 1984, 7-Eleven closed up 33 stores because of the crisis of management, and their brand of City Cafe in 2004 recorded low prize; nevertheless, the history of 7-Eleven is not always successful but they come up with new ideas to solve the issues. What can we learn from 7-Eleven is that even though the result is a failure, you forge ahead and try next without giving up. References Chang, A. , Chien, H. , & Hsu, J. (2010, June 30). Taiwan Convenience Stores 2010.Retrieved from http://www. chilealimentos. com/medios/Servicios/Normas_internacionales/Normaotros_paises/Normativa_Taiwan/Taiwan_Convenience_Stores_2010_Taipei_ATO_Taiwan_USDA. pdf Business Weekly. (2010, December 31). Magazine digest — Convenience stores' new focus. Focus Taiwan. Retrieved from http://focustaiwan. tw/ShowNews/WebNews_Detail. aspx? ID=201012310013&T ype=aMAG Chang, C. (2006, April 21). 58 â€Å"UPEC's food industry profiting billions rooting in China†. . Retrieved from http://tw. nextmedia. com/applenews/article/art_id/2552607/IssueID/20060421 Chen, K. (2006, April). 7-11. Taiwan: . Department of

Friday, January 3, 2020

business law - 5161 Words

1. â€Å"The fundamental attribute of corporate personality is that company is a legal entity distinct from the members.†Elucidate the statement .Also specify the important features of a company. Ans.1. A basic management function involving formulation of one or more detailed plans to achieve optimum balance of needs or demands with the available resources. The planning process (1) identifies the goals or objectives to be achieved, (2) formulates strategies to achieve them, (3) arranges or creates the means required, and (4) implements, directs, and monitors all steps in their proper sequence. Alternatively a planning The control of development by a local authority, through regulation and licensing for land use changes and building. .†¦show more content†¦12 Achieves better coordination: planning secures unity of direction towards the organisational objectives. All the activities are directed towards the common goals. There is an integrated effort throughout the enterprise. It will also help in avoiding duplication of efforts. Thus, there will be better coordination in the organization Read more: The fundamental attribute of corporate personality is that company is a legal entity distinct from the members.†Elucidate the statement .Also spe... - The fundamental attribute of corporate personality is that company is a legal entity distinct from the members.†Elucidate the statement .Also specify the important features of a company. 2 . Elaborately explain the essential features of the consumer protection act 1986. Also briefly discuss unfair trade practice and restrictive trade practice as discussed under consumer protection Act? 3 . What are the characteristics of negotiable Instrument? Discuss the ‘privileges’ of holder in due course as per the provisions of the Negotiable Instruments Act, 1881? Also state the important amendment to be incorporated under sec 138 of the act. Ans 3. A negotiable instrument has the following characteristics: 1. Property: The prossessor of the negotiable instrument is presumed to be the owner of the property contained therein. A negotiable instrument does not merely give possession of the instrument but right to property also. The propertyShow MoreRelatedBusiness Law And Ethics : Backoffice Business Brief1862 Words   |  8 Pages Running head: BACKOFFICE BUSINESS BRIEF 1 Business Law and Ethics BackOffice Business Brief Patten University BACKOFFICE BUSINESS BRIEF 2 Constitutional Rights and Guarantees BackOffice is a new startup business that will provide potential clients with an application (app) that woul d automate certain business functions. BackOffice will be selling the app to certain business clients that will use it to facilitate their customers’ transactions. 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